Build repeatable growth.
Clarify where growth will come from and align go-to-market execution around the opportunities that matter.
- Growth strategy and planning
- Go-to-market effectiveness
- Pricing and packaging
- Founder-led sales transition
I help founder-led SaaS companies grow enterprise value, improve operating performance, and prepare for a successful transaction.
Every engagement is built around the factors that create durable enterprise value—not a generic playbook. I focus on the decisions, metrics, and operating disciplines that matter most to your next stage.
Clarify where growth will come from and align go-to-market execution around the opportunities that matter.
Strengthen the financial and operating engine behind your valuation—and your confidence in the business.
Understand what buyers will see, address value gaps early, and enter the market from a position of strength.
I combine an owner’s urgency with a buyer’s lens. The work is direct, confidential, and grounded in real operating and transaction experience.
Built and led a SaaS company through two decades of market change.
Averaged 30% annual growth for six years while maintaining profitability and Rule of 40 performance.
Led the business to a strategic exit and navigated diligence, Quality of Earnings, and buyer profiling.
I managed a divisional P&L inside a publicly traded software company after acquisition.
“The best time to prepare for an exit is well before you decide to sell.”

For two decades, I built a SaaS company from the founder’s chair—making payroll, winning customers, developing a team, protecting culture, and learning that sustainable growth is rarely the result of one dramatic move. It is the accumulation of hundreds of disciplined decisions.
I then led HIRECLICK through the deeply personal decision to sell, the rigor of a competitive M&A process, and a successful strategic exit to a publicly traded Human Capital Management solutions company. But my perspective did not stop at closing. I joined the acquiring company, assumed responsibility for a key division P&L, and experienced firsthand what happens after the announcement: integration, expanded distribution, new expectations, and the work required to deliver on the strategic promise of a transaction.
That complete journey shapes my approach. I understand what a founder is trying to protect, what a buyer needs to believe, and what an operator must deliver after the deal is signed. I help clients see all three perspectives early—when there is still time to strengthen the business, improve the story, and make better choices.
I work with B2B Recurring Revenue businesses, preferably SaaS.
Bring me in for a key project, an ongoing advisory relationship, or hands-on leadership. Whether you are solving a challenge today or planning for a capital raise or exit down the road, I can shape the scope, cadence, and commitment around what your business needs.
An experienced SaaS sounding board for growth strategy, operating performance, and your next big decision.
Discuss AdvisoryIndependent oversight and a founder’s perspective on strategy, leadership accountability, and enterprise value.
Discuss Board ServicePart-time CRO or COO support to align your team, improve execution, and navigate transitions.
Explore LeadershipFocused support for growth plans, SaaS metrics, capital raises, or exit readiness—on an hourly or retainer basis.
Discuss a ProjectAfter 20 years of founding, operating, selling, and managing SaaS businesses, I am eager to put that knowledge to work for my clients. I am currently seeking advisory, board, fractional leadership, and contract engagements.
You do not need a fully defined project or a commitment to a long engagement. Whatever challenge your SaaS business is facing, I bring experience from living the founder journey. Set up a time to talk about where you are, what comes next, and how I can help.
Begin with a confidential discussion about your business, your priorities, and the path to greater enterprise value.
Tell me a little about your company and where you could use an experienced perspective. I review every inquiry personally and treat it confidentially.